Learn how to confidently attract, enroll, and retain clients without feeling salesy. This section gives you a step-by-step system to guide consults, handle objections, present your offer clearly, and build long-term relationships through trust, results, and care. Sales becomes service — and your business grows through connection.
Reframe selling as **serving** — you’re offering transformation, not transactions. You're guiding people to change their lives.
Build Trust → Diagnose Needs → Offer a Clear Path Forward. When you do this well, sales becomes a natural conclusion.
Use simple language: “Would it help if we worked on this together?” or “I have a path that could support you — want to hear it?”
Listen actively. Mirror their concerns. Help them see the cost of inaction — “What happens if nothing changes?”
When all 5 are checked — the sale is likely to close or return later.
Sales is not about pressure — it’s about purpose. This breakdown will guide you through every phase of building trust, enrolling clients, and keeping them long-term with confidence and ease.
Example: “Enroll 10 clients monthly into a 3-month plan with optional group coaching upsells.”
Key: The more they talk, the more they trust.
Tip: Paint a picture of what life looks like after coaching.
Follow-Up: Send a check-in message 1–2 days after if they don’t commit right away.
Use soft, affirming closing questions:
Close Line: “Awesome — I’ll save your spot and send you the next steps.”
Say: “You made a great decision — I’ve got your back.”
Remember: People stay where they feel supported, seen, and celebrated.
Final Reminder: You're not selling — you're inviting someone to change their life with your guidance. Own that power.
