🌟 Phase 2
🗣️ Referral Growth

Turn your clients into your marketing team with a streamlined, reward-driven referral system that builds trust, expands reach, and drives warm, ready-to-convert leads without cold outreach.

🌟 Referral Growth System

🔍 Start Small, Grow Big

Kick things off by offering free sessions to just 3–5 people in your circle — friends, former colleagues, local business owners, or existing LinkedIn connections. Ask each of them:

  • 🎁 Would you be open to a free session in exchange for sharing 5 people you think would benefit from coaching?
  • 📇 Gather names, numbers, or emails from them before your session ends.

Then message those referrals with something simple:

Suggested Message:
"Hi [Name], I’m working with [Referrer Name] on their health goals. They were thoughtful enough to include you on a short list of people who might want to claim a free session too. If you’re interested, I’d love to offer some quick tips around any health goals you’ve been working on."

✅ Keep the Web Growing

At the end of each free session, ask your new client:

  • 🤝 “Who else in your life could use a free session like this?”
  • 📝 Capture 5 names — expand the network.
  • 💬 Keep using the friend’s name in your outreach — it builds instant trust.

Repeat the cycle: offer value, ask for more connections, convert warm leads. This builds a compounding referral tree with zero ad spend.

🚀 Ready-Made Referral Toolkit

  • 📤 Templates: DM, text, and email messages
  • 📋 Referral form: Google Form or CRM-integrated
  • 📸 Social graphic: "I’m giving away 5 free sessions"
  • 📈 Tracker sheet: Follow who came from whom

🎯 Bonus Scripts & Follow-Up

During session: “If today’s session gave you clarity, I’d love to continue working together. But first, could you share 5 people you’d refer for a free session too?”

Post-session DM: “Hey [Name], thanks for the great session! Just a quick reminder — feel free to send 5 names if you haven’t yet. I’ll treat them just as thoughtfully as I treated your session.”

🧠 From Cold to Close

Most people who book free sessions will feel a warm connection knowing you helped their friend. Use that credibility to:

  • 💬 Build rapport fast: Mention their friend by name
  • 🧭 Deliver immediate value: Give quick wins and insights
  • 💼 Invite them to continue: Present your coaching packages only after you’ve earned trust

📈 Track & Scale

Use a simple spreadsheet or CRM to track each chain of referrals. Mark who referred whom, session outcomes, and which offers were accepted. Analyze patterns over time to identify high-converting entry points.