📈 Module 42: Hiring & Building a Team
Create a reliable support system by hiring the right people at the right time.
2. Why It Matters
Your practice scales when your time is focused on high-value work: coaching, sales conversations, and partnerships. Smart hiring multiplies your impact, reduces burnout, and creates consistent client experience. With simple systems and clear expectations, even a tiny team can run like a pro operation.
3. Step-by-Step Guide
Run the Time Audit
For one week, track tasks in three buckets: Revenue (R), Client Delivery (D), Admin (A). Circle A-tasks and low-value D-tasks for delegation.
Pick Your First Role
Choose the role that will save the most hours and protect quality (often: Virtual Assistant, Client Success Coordinator, or Social/Content Assistant).
Create a One-Page Role Guide
Define outcomes, weekly responsibilities, tools, KPIs, and communication rhythm. Keep it to one page so it’s easy to follow.
Test With a Paid Trial
Hire on a 2–4 week paid trial with 3 clear deliverables. Evaluate on quality, speed, communication, and initiative.
Set Communication Cadence
Establish a weekly 20-minute check-in and a shared task board. Keep feedback fast and specific to build momentum.
Onboard With a 30-Day Plan
Week 1: shadow + quick wins; Week 2: co-own tasks; Week 3: own routine tasks; Week 4: optimize + document improvements.
4. Examples & Options
Real-World Example (Script): “Hi [Name], thanks for applying to the Client Success role. In this 2-week paid trial, you’ll manage: (1) weekly check-in emails, (2) calendar reschedules, (3) posting 3 client celebration wins. Success = 95% on-time responses, zero missed appointments, and all posts scheduled by Friday. Sound good?”
DIY (Free/Low-Cost)
Use Google Workspace + a simple SOP doc + Loom links. Track tasks in Google Sheets and meet weekly on Google Meet.
Mid-Level (Affordable)
Use ClickUp/Asana + Slack for comms + Calendly for scheduling. Hire a part-time VA (5–10 hrs/week) to own admin & check-ins.
Advanced (Premium/Outsource)
Engage a fractional operations manager + VA + marketing assistant. Use a client portal and SOP wiki for fully systemized delivery.
5. Common Mistakes to Avoid
- Vague roles → Instead: one-page role guide with clear KPIs and weekly rhythm.
- Hiring only on resume → Instead: run a paid trial with real tasks and a scorecard.
- Micromanaging → Instead: agree on outcomes and due dates; review, don’t hover.
- No documentation → Instead: record Looms and keep SOPs in a shared folder.
- Skipping culture fit → Instead: ask values-based questions and set communication norms.
6. Quick Win Highlight
💡 Quick Win: List 5 recurring tasks you do weekly. Pick one (e.g., reschedules) and write a 5-step mini-SOP + a 60-second Loom. Post it to your shared folder and assign it to your assistant (or a trial hire) today.
7. Mini-Implementation Exercise
Worksheet — 30-Minute Hiring Prep
Task to Delegate | Outcome (Definition of Done) | Tool/Access Needed | KPI | Assign / Done |
---|---|---|---|---|
Client reschedules | Respond within 24h; no double-booking | Calendly + Email | ⬆️ on-time replies % | |
Weekly check-in email | Template sent Fri 10am | Gmail template | Send rate 100% | |
Social post scheduling | 3 posts queued by Thu | Scheduler login | 3/3 queued |
8. Tools & Resources
Docs, Sheets, Drive sharing for SOPs and simple collaboration.
Record quick walkthroughs so new hires can self-serve training.
Track tasks, due dates, and weekly priorities in one view.
Keep comms out of email; create channels for clients, admin, and wins.
Automate booking, buffers, reminders, and reschedules.
Onboard contractors/employees and handle pay + basic compliance.
9. Checkpoint / Success Criteria
10. Summary & Next Step
- Focus hires on tasks that save you the most time and protect client experience.
- Keep documentation lightweight: one-page guides + short Looms win.
- Test with paid trials and scorecards before committing long-term.
- Systems + cadence (weekly priorities/wins) make small teams feel big.