Alison Swerdloff

Professional Wellness Strategist
1 Year Expert

Specialties :
-
Mindset and Success Coaching
- Nutrition
- Wellness

The Oxygen Mask Effect LLC

About Me

I am the Founder of The Oxygen Mask Effect LLC, a consulting and coaching company providing business, life and wellness coaching for women in midlife transition, helping them learn to put their health, wealth, well-being and happiness first, through a journey of self-discovery and dream revitalization.  After many years in the corporate world as an office manager, administrative assistant and sales manager, I have pivoted to wellness coaching.  I hold multiple certifications including Women’s Specialist Coach and PN1 Certified Nutrition Coach.

I am a firm believer in a holistic whole person approach to working with my clients who are experiencing midlife transition and burnout.  The women I work with have given their all to everyone else and put their own health and well-being aside.  I believe that in order for them to become the person they are meant to be, they need to rediscover their personal identity and revitalize their personal dreams, including putting their health and well-being in the forefront of their lives.

​It was my personal journey of self-discovery that has led to my desire to help other women live their ideal lives. I personally know the physical and mental health concerns that come with taking care of others and becoming the person that others feel you should be.  Since my journey started, I have been constantly working on my best self and made the decision to guide others to do the same.

In my personal life, I am the mother of 2 children, Nicole, 28, who is a Universal Pre-K teacher with an MS in Special Education and a BS in Elementary Education and Evan, 23, who is in his final year of college looking to earn his BS in Biology with the goal to go on to medical school to become a pediatric gastroenterologist.  He has also recently become an EMT.  When my children were young, I was the go-to parent involved in all aspects of their lives from PTA, scout leader, after school activities, and involved in other community activities, such as being a board member of our synagogue.  Both of my children had special requirements which took time and energy to learn to live with.  Nicole was diagnosed with ADHD in 2nd grade and Evan was diagnosed with a chronic illness in 6th grade.  Evan's illness took control of our lives for the better part of his middle and high school years, including many long-term hospital stays.

 

I gave my life to everyone else, neglecting my own health and well-being until I had no choice.  Over the years, my physical and mental health took turns to the negative.  In 2011, I realized that I had forgotten who I was as an individual, as my identity had been taken over by the identities that everyone else had put on me.  Thus began my journey of self-discovery which led me to realize that I was in an abusive marriage and over time find my life partner for the past 10 years.  In 2021, we moved from New York to the Portland Oregon area, where we have since made our home.

​All of my services are LGBTQ++ and alternative lifestyle friendly.

Expertise

Top Specialties:
1) Mindset & Success Coaching
2) Nutrition
3) Wellness

  1. Mindset and Success Coaching: As a certified Canfield Success Trainer, I specialize in working with my clients to achieve greater success in their lives. I guide them through creating their best lives, setting achievable goals and creating habits to make them a reality and shift their mindsets to create the life of their dreams.

  2. Nutrition: As a certified PN1 Nutrition Coach, I guide my clients through the principles of shifting their nutritional mindset to achieve their weight and nutritional goals. I like to remind my clients that proper nutrition is not one size fits all, but rather that it is specific to each individual person. We work together to create the nutritional profile and habits that work for them.

  3. Wellness: Utilizing a holistic whole-body approach, I work with my clients to create the healthy habits and routines that work for them. Since no two people are the same, I customize programs based on each individual requirements and lifestyle. I believe that all aspects of life should be in alignment in order to achieve proper health and well-being, thus I work on all aspects of daily life from mental, emotional, physical and spiritual to fully align my clients' wellness goals.

Client Focus

Age Range:
35-44, 45+

I tend to work with women in midlife transition, thus 45 and up. However, I also work with professionals in their mid 30s to mid 40s.

Qualifications

Credentials List:
-
Certified Canfield Success Trainer, earned April 2018

- GGS-1 Women's Specialist Coach, Girls Gone Strong earned 2024

- PN1-Nutrition Coach, Precision Nutrition earned 2024

- Certified Virtual Coach earned 2018

Location

Visit Type:
Virtual or In-Person

Contact

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